4 Tricks to Attracting Customers When Running a Free E-Commerce Website
Attracting customers and retaining them is the assurance of remaining in business. Whether you are selling products on a brick and mortar or online store, if you do not keep customers coming for more, making profits will be a dream. Unlike in the physical arena, customers do not get a chance to visit your premises. All they rely on is your e-commerce site.
However, to make your site catchy and attractive, you need to dig deeper into your pocket. But, this does not mean you can’t make it with a free e-commerce website. Regardless of the hosting option, you can still make a click in your niche and make high profits. Here are the tricks to achieve this objective:
Consider your content quality
Go for high-responsive themes
It is no longer dramatic. In 2018 and beyond mobile devices will be the leading online shopping devices. E-commerce business that will earn more revenue is those with the highly responsive website. By this, it means your site must respond to the devices your visitors are using to view it without affecting the user experience.
In this regard, even with a free e-commerce website, you must ensure it has a responsive template that will give your customers a similar experience despite the device they are using to access it. This way, customers will keep coming for extra products and services. Remember, ignoring this aspect will form a well-organized hand-over of your customers to your competitors even though you are offering better products than them.
Be available online
Like in the physical arena, people buy and interact with peers who are available to them. Business is all about being social and available to the customers when they need you. In the virtual market, the bar does not shift. You must be available if you want the customers to transact with you regularly. Hence, even though you own a free e-commerce website, you need to ensure that you are there for the customers.
Particularly in the current era, customers have different questions which they need to be answered before making a purchase decision. So, even with topnotch content, you must offer yourself as a go-to person. With this, you will attract customers. Remember, your customers are in search of a solution. So, regardless of your hosting option or e-commerce website type, your ability to offer them a solution by being available is the key to their purchase decisions.
Ensure you have social media icons
Sharing is caring. This slogan forms the fundamental attribute of enhancing your customer base online. Even with topnotch and helpful content preceding your product, lack of social media icons denies you an opportunity to attract more customers. Your current customers might be having a desire to pass on the good news to their peers.
However, you may think that since you are operating a free e-commerce website, the social icons do not make sense. As such, to consolidate your customer base and attract new ones, ensure your site has social media icons.
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